RESEARCH THESIS 

Research thesis, art direction, and editorial design exploring attention strategies employed by contemporary creative industries through the aesthetics of violence.

 

This project offers a critical analysis of the visual codes used by brands and creators to captivate audiences, alongside an examination of the resulting ethical questions. It features the development of a distinctive editorial identity that merges academic rigor with graphic experimentation, interrogating society’s collective fascination with violent imagery in today’s visual culture.

 

Situated at the intersection of visual culture, marketing, and creative responsibility within the attention economy.

​

​

​

​